After selling close 105,000 ZenFones inward May in addition to to a greater extent than than 200,000 units final month. Asustek Computer expects to send to a greater extent than smartphones this month. ZenFone five ranked every bit the bestselling smartphone locally for 2 consecutive months, the fellowship hopes the wider ZenFone attain “will stay the bestseller inward July,” next the launch of its showtime 4G long-term development (LTE) handset, Asustek’s corporate vice president Benson Lin said.
The ZenFone five LTE has a Qualcomm Snapdragon 400 1.2GHz quad-core processor in addition to costs NT$6,990 (US$233) for a 16GB model, undercutting models amongst similar specifications from competitors, such every bit Sony Corp’s Xperia M2 at NT$9,900, in addition to HTC Corp’s Desire 610 at NT$7,990.
Chief executive officeholder Jerry Shen said Asustek has targeted China’s Xiaomi Corp every bit its principal contender inward the budget smartphone segment in addition to is confident close its ain competitiveness, every bit Asus smartphones are good received inward Southeast Asian countries similar Singapore in addition to Malaysia.
Asustek inward May told investors that it expected to sell five 1000000 to 10 1000000 smartphones this year.
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