Asustek Computer's innovation to boost sales of its novel ZenFone serial smartphones inwards Communist People's Republic of China amongst depression prices could come across rigid contest from local brands including Huawei, TCL, Xiaomi Technology in addition to ZTE, according to manufacture sources.
Asustek volition outset marketing its ZenFone smartphones inwards Taiwan on Apr 8 in addition to inwards Communist People's Republic of China on Apr 11. The 5-inch ZenFone volition survive available for the equivalent of US$149 unlocked in addition to 6-inch models at US$199.
The 4-inch ZenFone, which volition survive priced at US$99, volition survive delayed to May, the sources noted.
Asustek has teamed upward amongst e-commerce operator Uitox to shape an e-commerce company, Asus Digital International (ADI), to strengthen its marketing online.
Huawei has lately launched a novel 5.5-inch smartphone, the Honor 3X, which is powered yesteryear an 8-core processor priced at CNY998 (US$161). Pre-sale orders for the Honor 3X reportedly induce got exceeded 10 1 K k units, revealed the sources.
Additionally, Huawei has besides launched a to a greater extent than competitive model, the Honor 3C, which is available for CNY798.
Other vendors, including TCL, Xiaomi in addition to ZTE, are expected to launch comparable models to accept on the Honor X3, Honor 3C in addition to Asustek's ZenFone, said the sources.
Monica Chen, Taipei; Steve Shen, DIGITIMES
